Friday, September 20, 2024

QR Codes (Ways To Hinder An Easy Buy) / Happenings In The Outhouse 20-Sept-2024

Ever since one of my daughters went off to her first year of college, we have visited her a few times, to take her to brunch/lunch, and to bring her things that she needed.

One thing I noticed lately was on one of these visits, when we took her to lunch.  It was our second time at this restaurant--one featured on Guy Fieri's Diners, Drive-Ins, and Dives--so we knew the food was good.  But the main difference I noticed between this restaurant and others was that the menu could only be accessed by a QR code.

Okay, you may ask what's the big deal?

The big deal is: what is someone doesn't have a smartphone?  Also, when I asked a few people who were of the older generation, they didn't have a clue what a QR code was.

During our last visit, we took our daughter to a diner for brunch.  I had the French toast, which was like eating a cinnamon roll.  My wife had a pancake that was as big as her plate--she couldn't even eat it all.  But in order to reserve a table, you had to scan a QR code and reserve a table.

Hmmm, again, same question as before.

How's this for an interesting concept: I get why a restaurant owner may want to run their business this way, but in doing so it alienates a segment of the population.  And if you're alienating a segment of the population, what other barriers are you putting in place that hinders an easy buy?

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